CAPT. MIKE ABRASHOFF
Capt. Mike Abrashoff led organizational transformation by telling his crew, “It’s your ship,” and watching them take ownership. Engagement at work led to breakthrough performance, increasing retention and improving morale. Capt. Abrashoff tells a real-life story filled with leadership lessons that apply to every business.
Ellen Latham is a highly trained physiologist with a lifelong passion for health and fitness. Her desire to be on the cutting edge of fitness inspired Ellen to design “The Ultimate Workout,” which became the foundation for Orangetheory Fitness – hailed by the New York Times as an effective new plateau-busting workout.
Brandi Brown is an OTF Regional Sales and Operations Trainer. Her dedication to promoting brand awareness and team development in her studios is truly inspiring. Brandi spent years working at PepsiCo, where she excelled in sales managerial roles. She also spent time teaching in the School of Communication at The University of Akron.
After more than 10 years working with multiple athletic teams, one-on-one with clients, and running a group training facility, Heath began public speaking with a mission to help grow and impact the fitness community. Now he is an OTF studio manager and coach where he continues to help people reach their goals.
Chris Labishak is a fitness industry veteran of more than 25 years. Prior to becoming an Area Developer for Orangetheory Fitness in Pittsburgh, PA, he held various positions as a personal trainer, training director, health club general manager and health club owner. He is a Club Industry award winner, 500 Club member, and member of the OTF Fitness Advisory Council and Marketing Advisory Council.
Prior to becoming the Area Representative for Orangetheory Fitness Michigan, Scott spent 16 years as a real estate developer. In addition, Scott is a real estate attorney and has utilized his legal and real estate experiences to help negotiate his various OTF leases. Now, with 11 locations in Michigan (and growing), Scott works with his franchisees in the entire leasing process.
FABIO CAMONA, MA, MS
Fabio is a faculty instructor at SDSU, a UCSD and NASM, SCW educator, and scientific advisor for Orangetheory Fitness, Core Health and Fitness, Stroops, and Turbostrapp. He previously worked with ACE and is the original creator of ACE’s IFT™ model and live educational workshops. Prior experiences include working as a collegiate head coach, university strength-conditioning coach; and opening/managing clubs for Club One. He is an international presenter; media spokesperson and accomplished author.
Chan launched the approved education course, OTFit Certification, in 2013 soon after joining OTF corporate as the company’s Fitness Director and fifth corporate employee in 2011. His proudest moments include leading the company’s tremendous expansion to 350 studios in three countries over a four-year period. He is an educator for the American Council on Exercise and the National Academy of Sports Medicine. His commitment to OTF runs deep and the 2017 Summit is a great way to express his Orange Passion!
Kris joined OTF as the corporate Director of IT in March 2015. He is currently a certified OTF coach at the Miramar studio, and has coached nearly 2000 OTF classes at various studios over four years. Kris has made it his personal mission to understand how both sides of an OTF studio operates. Prior to joining OTF, he served as the Chief of Systems Capabilities and Solutions for the Defense Intelligence Agency in Doral, FL. He also served as Lead Knowledge Integrator for NATO Training Mission in Afghanistan.
Heather Bolton is a Regional Director of Sales and Operations in Orlando, FL. She began her journey with Orangetheory Fitness two years ago as an sales associate and continues her PUSH towards the top! Her commitment to helping her members and employees reach their goals is inspiring and drives her to be better every day. She is excited to bring her experience to the Regional Advisory Council and keep everyone in the Orange nation connected.
Hifa joined OTF Canada in July 2015, where she helped our Canadian network move the needle from 12 to 47 open studios, and more than 30 anticipated open studios this year. Previously, Hifa held high level positions with two of the largest restaurant chains in Canada. She also helped develop a local pizzeria into one of the fastest-growing franchises in Canada. Hifa is a certified Executive Coach with an Orange passion for driving performance through leadership, people development and a commitment to constant improvement.
JJ Birden was a graduate and two sports star athlete from the University of Oregon. After college, he went on to the NFL. The bulk of his career he was with the Kansas City Chiefs. Since leaving the NFL, he has owned and operated several profitable businesses in the Health and Wellness Industry. He is experienced as an entrepreneur, motivational speaker, MVP success coach and now a best-selling author.
As a successful Studio Manager, Regional Director and former Area Representative, Manny has always taken pride in delivering a message with passion and intent. A student of the fitness industry for the past 18 years (with the past five at Orangetheory Fitness), Manny shares knowledge and experience that can empower our brand, franchisees, and sales teams to success. With a smart blend of content and entertainment, you’ll be sure to walk away with takeaways to implement immediately.
Josh Crosby is a former professional ultra-endurance athlete, Ironman World Champion competitor and World Champion rower. He brings an elite caliber athletic pedigree to his work as a coach and co-creator of rowing based fitness programs Indo-Row™ and ShockWave. Josh is Orangetheory Fitness’ indoor rowing consultant and has been the face, athletic inspiration and has also been interviewed on The Today Show, CNN, Outdoor Life Network, Fox News and Fit TV.
TEMPLATE DESIGN TEAM
The Template Design Team oversees the immense template design process and is responsible for maintaining the quality of the Orangetheory Fitness product. The team consists of 6 individuals who all share a true passion for creating workouts, seeing them through the testing process, and delivering over 100 workouts to the network each month. They work diligently to develop performance driven workouts that are coached in studios across the world.
Dan joined the corporate Support Team as Director of Fitness in 2016. As a former executive for YouFit and Lifestyle Family Fitness, he has a proven track record of success developing high-performance teams. Dan is a trained facilitator and a results-oriented professional who can equally develop curriculum as well as he can bring the Orange heat on the workout floor. In his role at Orangetheory, Dan achieves change within competitive environments by creating high-value programs, establishing a culture of accountability, making sound business decisions, and effectively managing complex business operations.
MANNY & DANNY
As a former executive for YouFit and Lifestyle Family Fitness, Dan has a proven track record of success developing high-performance teams. As a successful Studio Manager, Regional Director and former Area Representative, Manny has always taken pride in delivering a message with passion and intent. Together, these corporate Directors of Fitness and Sales and Operations, respectively, forge a dynamic duo strong enough to break the proverbial glass in any studio to achieve superior results.